Bruno C. Fon is an experienced lecturer, strategist, and programme developer with a strong background in digital marketing, e-commerce, organisational strategy, and stakeholder engagement. He combines academic teaching with over a decade of professional experience in programme management, policy research, and strategic consultancy across Europe, Africa, and the United Kingdom.
His work focuses on helping organisations design effective strategies, strengthen operational processes, and navigate digital transformation in complex, multi-stakeholder environments.
Academic and Teaching Experience
Since 2019, Bruno C. Fon has served as a Lecturer at the International Business School The Hague, where he teaches courses in:
- E-commerce
- Digital Marketing
- Marketing Research
His teaching approach integrates theory with applied practice, drawing on real-world case studies and current market developments.
Professional Experience
In parallel with his academic role, Bruno C. Fon holds several senior professional positions:
- Senior Strategist, AONDA Technologies (since 2019)
Leading long-term strategy development, business development, and digital transformation initiatives. His work includes designing business models, implementing e-commerce solutions, setting up online payment systems, and advising clients on customer experience and multi-channel strategies. - Digital Strategist, BritGrocer Ltd (UK)
Responsible for the development and management of the company’s digital infrastructure, including wholesale and retail platforms, online transactions, and product distribution systems. - Programme Manager, Diaspora Forum for Development (2010–2015)
Led policy development, programme design, research coordination, and international events focused on migration, development, and diaspora engagement.
He has also worked extensively with organisations such as Oxfam Novib, PSO, Afroeuro Foundation, and Ghana4All Ltd, contributing to research, capacity building, and strategic programme implementation.
Research and Policy Work
Bruno C. Fon has substantial experience as a researcher and policy analyst, particularly in the fields of migration, development, remittances, governance, and diaspora engagement. He has led and contributed to large transnational research projects funded by the Dutch Ministry of Foreign Affairs and other international partners.
His research work includes coordinating thematic learning programmes, designing policy frameworks, and producing research-based reports and discussion papers.
Education
- MA in International Politics,
Centre Européen de Recherches Internationales et Stratégiques (CERIS), Brussels / Université Paris-Sud - BA in Communication Management,
University of Applied Sciences Utrecht
(Specialisations: Marketing Communications & Public Relations)
Publications
Bruno C. Fon is the author of several academic and policy-oriented publications, including:
- Global Governance and the Role of Non-State Actors: An Examination of Contemporary Challenges to International Relations Theory (Book)
- Research reports and discussion papers on migration, development, diaspora mobilisation, and sustainable organisational management
Areas of Expertise
- E-commerce and Digital Marketing
- Strategy and Operational Planning
- Organisational and Programme Development
- Stakeholder Engagement and Policy Analysis
- Research Design and Data-Driven Decision Making